My Resume

Work Experience

Assists with organizing and cataloging an extensive photo library, utilizing creative thinking to ensure photos were properly tagged for easy access by creative and social media teams, streamlining workflows and enhancing team efficiency.
Contributed to sourcing user-generated content through the Crowdriff platform, identifying engaging visuals that aligned with client branding and supported targeted marketing campaigns.
Actively participated in a brand strategy session for an agency client, collaborating with agency
and client teams to develop innovative marketing solutions. Presented ideas to the group from a
Gen Z perspective.
Assisted in creating dynamic social media reels for a client. Worked with the social media team
to analyze key Meta metrics, learning about content strategy, posting schedules, and convention rates for increased engagement.

Provided exceptional customer service by assisting shoppers with product selection, addressing inquiries, and ensuring an outstanding in-store experience.
Processed transactions efficiently at the register, handling cash, credit, and gift card payments while maintaining accuracy and a high level of attention to detail.
Promoted Nike’s VIP program, consistently ranking in the top five for weekly sign-ups by effectively communicating program benefits and building rapport with customers.
Collaborated with team members to maintain store organization, stock shelves, and ensure a clean and welcoming environment for all customers.
Contributed to achieving sales targets by identifying customer needs and recommending appropriate products, leading to increased customer satisfaction and repeat business.

Managed the front-of-house operations, ensuring smooth customer flow and optimal seating arrangements to maintain an efficient dining experience.
Created and maintained reservation charts, effectively managing bookings and coordinating table assignments to optimize guest satisfaction and minimize wait times.
Answered phone calls, provided information about menu offerings, and handled reservations with professionalism, ensuring a welcoming atmosphere for all customers.
Collaborated with the waitstaff and management team to ensure timely service and an exceptional dining experience, demonstrating strong teamwork and communication skills.
Developed problem-solving abilities through handling various customer concerns, maintaining a calm and professional demeanor under pressure.

Worked closely with the JMU Sports Communications Assistant to create engaging content for the official JMU Varsity Cheerleading Instagram account, helping increase follower engagement and visibility.
Assisted in developing a content calendar, strategically planning upcoming posts to align with team events, performances, and overall university branding.
Sourced high-quality images and video content for social media posts, ensuring visuals reflected the team’s spirit and energy while maintaining brand consistency.
Created dynamic Instagram reels and stories, utilizing creative editing and design techniques to highlight team achievements, behind-the-scenes moments, and fan engagement.
Supported the development of marketing strategies to enhance the online presence of the JMU Cheerleading team, contributing to a positive and professional team image across social media platforms.
Enhanced skills in social media management and content creation, while gaining experience in collaborative teamwork and strategic communication.

Catherineemurden@gmail.com